AXS.com Customers Receive Rdio On-Demand Trial Subscriptions With Ticket Purchase
SAN FRANCISCO–(BUSINESS WIRE)–Rdio, a leading global music streaming service, today announces an exclusive partnership with AXS, an AEG joint venture, that enables concert goers to hear their favorite songs anytime, anywhere even before the concert starts – on mobile phones, on the web, in some cars and on Internet-connected TVs and wireless speakers.
“We are thrilled to partner with AXS to provide millions of concert goers access to our vast music library of over 32 million songs through this seamless integration with the live performance purchase experience”
All AXS.com ticket buyers will automatically be eligible to receive free, trial subscriptions to Rdio Unlimited, which provides on-demand access to Rdio’s comprehensive catalog of more than 32 million songs. Rdio Unlimited also includes Rdio’s curated Internet radio stations that create programming based on genres and your musical tastes.
Rdio’s breadth of radio and on-demand formats bridges the gap between the easy lean back radio listening experience and the ability to lean forward and pick specific songs.
This deep integration with the live music experience will allow direct engagement with fans, notifying them immediately when new music from bands they’ve enjoyed live is added to the Rdio catalog and helping them discover new music that is similar to the artists for whom they’ve purchased concert tickets. Each new Rdio account will be personalized based on prior concert purchases in order to create the best listening experience, bringing artists and their fans closer together.
“We are thrilled to partner with AXS to provide millions of concert goers access to our vast music library of over 32 million songs through this seamless integration with the live performance purchase experience,” said Anthony Bay, CEO of Rdio. “Rdio’s music discovery features and unlimited streaming service will provide AXS customers a unique and always-on experience that is second only to hearing your favorite music live.”
“AXS has always been about more than just ticketing. Our goal is to provide technologies that unify every aspect of the event experience and Rdio’s superior user experience and deep catalog will allow AXS.com users to easily find and listen to their favorite music, discover new artists they might want to see live, and help us alert them to events by their favorite artists,” said Bryan Perez, CEO of AXS. “We are excited to partner with and support Rdio to bring the music-listening experience from the concert venue to your home, office and smartphone.”
Rdio Unlimited will be offered as a free, 30-day trial during the ticket checkout process on AXS.com. The trial period will not start until a customer activates his/her account, including by downloading the app or playing a song on Rdio.com. Integrated billing through AXS.com will make it simple for customers to extend their Rdio Unlimited subscriptions beyond the trial period if they choose not to cancel. Customers who choose not to receive the free trial of Rdio Unlimited will receive access to Rdio’s free ad-supported Internet radio service, offering a wide range of curated and personalized stations.
This innovative partnership is believed to be the first between a major live event company and a leading music streaming service, connecting passionate concert-going music fans with the benefits of music streaming.
Rdio, one of the world’s largest licensed music services, offers a catalog of over 32 million songs in more than 85 countries worldwide. Rdio’s mission is to provide access to every song, on every device, anywhere in the world instantly, online or offline — tuned to you. Rdio’s critically acclaimed applications combine the best of personal choice, social engagement, human curation, algorithmic personalization, and programming from tastemakers. Music fans can enjoy Rdio as either a free, personalized stations-first Internet radio experience or as a full on-demand subscription service. Founded by Janus Friis, co-creator of Skype, in August 2010, Rdio is headquartered in San Francisco. More information on Rdio is available at: www.rdio.com
Developed and operated by AEG, one of the leading sports and entertainment presenters in the world, and a wholly owned subsidiary of the Anschutz Company, AXS is a new entertainment platform that also serves as AEG’s primary consumer brand. AXS provides fans the opportunity to purchase tickets directly from their favorite venues via a user-friendly ticketing interface. AXS serves all phases of the event life-cycle beyond just ticketing, through its consumer facing website, AXS.com and the AXS App, as well as its portfolio of investment companies, including Carbonhouse, a leading website developer for venues, Frontgate Ticketing, a festival oriented ticketing platform owned in partnership with C3 Presents, and Bypass, the venue industry’s leading supplier of cloud-based food and beverage point-of-sale systems. For more information on AXS, please visit AXS.com.