Live Webinar: NFC Forum and Strategy Analytics Reveal Consumer Preferences on In-Store Engagement and Purchases, February 12
New Report Shows NFC Technology Key to Better In-store Experiences, Increased Sales and Enhanced Customer Loyalty
WHAT: The NFC Forum and leading global consumer research firm Strategy Analytics will share, exclusively, the results of a new in-depth consumer research report and web survey during the complimentary webinar.
WHO: Matthew Bright, NFC Forum Retail Special Interest Group Chair; Christopher Dodge, Associate Director of User Experience Practice, Strategy Analytics; and Paula Hunter, Executive Director, NFC Forum
WHEN: Thursday, February 12, 2015, 1 p.m. EST
WHERE: Live Webinar
SPACE IS LIMITED:
Secure your space today to ensure that you’ll receive a copy of the new white paper “NFC Technology: How Changing Consumer Preferences Create New Opportunities for Retailers.”
P.S. Schedule conflict? Sign up anyway and get a copy of the white paper and access to the on-demand presentation.
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About Near Field Communication Technology
NFC technology makes life easier and more convenient for consumers around the world by making it simpler to make transactions, exchange digital content, and connect electronic devices with a touch. A standards-based connectivity technology, NFC harmonizes today’s diverse contactless technologies, enabling current and future solutions in areas such as access control, consumer electronics, health care, information collection and exchange, loyalty and coupons, payments, and transport. NFC technology is supported by the world’s leading communication device manufacturers, semiconductor producers, network operators, IT and services companies, and financial services organizations. NFC is compatible with hundreds of millions of contactless cards and readers already deployed worldwide.
About the NFC Forum
The NFC Forum (www.nfc-forum.org) was launched as a non-profit industry association in 2004 by leading mobile communications, semiconductor, and consumer electronics companies. The Forum’s mission is to advance the use of Near Field Communication technology by developing specifications, ensuring interoperability among devices and services, and educating the market about NFC technology. The Forum’s global member companies are currently developing specifications for a modular NFC device architecture, and protocols for interoperable data exchange and device-independent service delivery, device discovery, and device capability. The NFC Forum’s Sponsor members, which hold seats on the Board of Directors, include leading players in key industries around the world. The Sponsor members are: Broadcom Corporation, Dai Nippon Printing Co. Ltd., Google, Inc., Intel, MasterCard Worldwide, NEC, Nokia, NXP Semiconductors, Qualcomm, Samsung, Sony Corporation, STMicroelectronics, and Visa Inc.